Design methods have the potential to transform how we make public policy, according to Emily Middleton, recent graduate of the Master in Public Policy program at the Harvard Kennedy School of Government. She shared what she learned working with IDEO.org in a recent article on Medium.
When policy makers break away from relying on office-bound experts and embrace human-centered design principles, they make decisions based on real connections to users’ needs. Designers can use their approach to advocate for better policies that consider problems with an iterative mindset, uncover new concepts, and use storytelling to drive change.
From the article:
After only four days of field research, the IDEO.org team spent a morning with a women’s loan group in a tiny town near Patna, India. We asked Shakti and her neighbors for feedback on some initial ideas to make it easier to access everyday banking, and even to try an early prototype. The group was critical of some concepts, suggested improvements to others and yet more ideas for us to explore. Imagine if analysts generated and iterated policy options like this? And if outcomes were projected using real prototypes with real people, not just experts and Excel models?
Read the full article: Three ways public policy can benefit from design | Medium